| Recently, food Diva Rachel Ray
appeared in an Internet-only video advertisement for Dunkin Donuts wearing a
Keffiyah, the Arab head scarf popularized by arch terrorist Yassir Arafat.
After realizing the problem, Dunkin Donuts immediately pulled the ad, but not
before a boycott call was made, and now a counter boycott against Dunkin Donuts
has been called.
A group calling itself
A.N.S.W.E.R., or "Act Now To Stop War and End Racism" has called for a boycott
of Dunkin Donuts for "yielding to anti-Arab racism" but there is one problem
with this call - neither the original boycott nor the pulling of the ad had
anything to do with anti-Arab racism.
The fact is
that the original boycott call was about anti-terrorism, including Hezbollah
terrorism, but had nothing to do with Muslims or Arabs in general. A.N.S.W.E.R.
is, in effect, either falsely interpreting the boycott as to be against all
Arabs, for which none of these calls have ever been about, or they are claiming
that all Arabs are terrorists themselves. In either case, the claim by
A.N.S.W.E.R. is ridiculous at best.
look at the A.N.S.W.E.R. website (not linked because this site does not link to
hate groups) reveals the truth behind the group. First, a photo of one of their
rallies contains a sign which says "Abort Bush," which is criminal in nature
because it is inherently a call to murder the President of the United States.
Boycott Watch has alerted the U.S. Secret Service to this.
Additionally, the group had a rally for what they
call The Nekba, or "The Disaster" in Arabic, a reference to the creation of the
State of Israel. While A.N.S.W.E.R. claims to be a peace group, calling for the
destruction of Israel is certainly anti-peace. In fact, it echoes the calls of
Iran's lunatic President, Mahmoud Ahmadinejad, who has been openly calling for
and threatening the destruction of Israel via nuclear destruction, thus a
threat of global war.
As such, the calls for this
boycott are not only baseless, but dangerous as well, as the groups calling for
the boycott is dangerous and irresponsible. Such boycott calls rarely effective
anyhow so the impact will be negligent at best.
Meanwhile, the original boycott calls against Dunkin Donuts over Rachel Ray
wearing the Keffiyeh in the ad are dying down because people recognized that
Dunkin Donuts acted quickly and responsibly by removed the ads. Additionally,
as summer approaches, donut sales generally subside.
Meanwhile, the call for a counter-boycott against Dunkin Donuts by radical
groups such as A.N.S.W.E.R. will only encourage the people who originally
supported a boycott against Dunkin Donuts to specifically buy from Dunkin for
two reasons - first to thank the company for pulling the ad, but most
importantly to make sure the A.N.S.W.E.R. boycott has no affect. So, while
there will still be a seasonal dip in sales at Dunkin, overall sales are likely
to be higher than expected. As such, the Rachel Ray Keffiyah gaff will most
likely pay off for Dunkin Donuts, and far more than they originally expected
from the ad.